Why is it important for a local business to process reviews?
82%of customers read local business reviews
Responses to reviews affect the loyalty and trust rating of the company
You get consumer insights and analytics necessary for business development
You increase your star rating and conversion rates on platforms
You influence the ranking (position of the company) in the local search results
What reviews need an automatic response?
According to RocketData, over 40% of reviews can be processed using auto-replies. These are reviews without text, only with a rate or with little text.
Examples of reviews that can be processed automatically:
Scenarios and opportunities of the RocketData autoresponder service
Customize auto replies according to the scenarios you choose:
selection by rating (including "no rating")
selection by time of receipt (days of the week, specific date or range)
selection by the content of the review ("without text" or "with text"
Get the full benefit of working with reviews with the of:
choosing the response templates
choosing the order of answers, if several are given (random or sequential)
select a source of reviews (catalog)
choice of location
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Auto-replies to reviews with a neural network — a system for generating a response text for any review using machine learning
When processing a review, the user can click a button to automatically generate a text with a response to this review (with the possibility to edit)
The response is generated by a neural network that is trained on past responses to similar company reviews, as well as responses to reviews from companies in a similar field
The auto-suggestion system automatically selects the most suitable template for responding to a review, which was previously created by the user
You just have to check the text of the response and send it
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RocketData auto-replies to reviews allow you to:
Save employees time
Save your time processing reviews with specific scenarios while adhering to corporate standards
Reply to reviews promptly
Autoresponder work "seven days a week", even on holidays or when employees are on vacation. Response speed within 15 minutes
Increase the level of trust to the company
Listings with replies to reviews generate more trust among users, which stimulates additional views
Increase rating and conversion
Increase your star rating, the growth of which affects the possibility of getting into the top local search results and increases the conversion to points of sale
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Feedback from our clients
More than 500 companies in 20 countries trust us
"Due to gathering all the reviews and responding to them, we raised our average star rating from 3.8 to 4.1 during the first 4 months of using RocketData.
Also, local optimization increased the visibility of our listings in search results by 259% as well as customers interactions with listings (phone calls, website visits, etc.)".
"It is important for us to make positive impressions on our clients at each point of contact, whether they visit our restaurants by foot or our local listings on Google. Moreover, our restaurants should be visible to all kinds of guests, even travelers who often search through offline maps and navigators.
RocketData optimized our online presence and increased visibility of our listings in more than 30 location-based services".
Digital Marketing Manager
"On behalf of the marketing department of Erste Bank Serbia, I would like to express my gratitude to the RocketData team for the prompt and timely resolution of issues related to online listings synchronization and assistance in various issues of managing the company reputation. RocketData team has demonstrated professionalism, attention to detail, and responsibility in solving tasks.
When a company has nearly 100 branches, maintaining the relevance of working hours, service updates and accurate locations on the maps takes a lot of time. Our goal was to optimize our online presence to provide our customers with correct information about branches.
Thanks to the support of RocketData, we managed to update information about our branches and added missing listings across most popular online sources".
Senior Digital Marketing Expert at Erste Bank Serbia
"With help of RocketData's local optimization, we increased the visibility of our listings in search results by 124% as well as customers interactions with listings.
Also, due to gathering all the reviews and responding to many of them automatically, BENU increased the number of reviews with responses by 3 times".
"With the help of the RocketData platform, we have been able to reduce the amount of time we spend on adding locations to the maps and systematizing them. Only in 2021, the network of delivery points has grown several times. Connecting RocketData also made it easier for our partners who open delivery points, as now they don't need to spend time entering data over and over again on different sites.
Separately, we would like to note the convenience of working with online reputation through RocketData: it is important for us to keep in touch with Ozon customers and we try to quickly respond to their feedback and questions in location-based services. To do this, we actively use templates for responding to reviews in RocketData in order to process the same type of user questions that they leave in the listings".
Head of Regional Marketing at Ozon
"The main advantage of RocketData is that the platform saves time for our team both when dealing with reviews and with local presence. The adding of a new service point is easy and fast, because we create it in a single interface, while the office is displayed in all mapping systems.
Also, it is convenient to update the working hours of our offices on all maps through a single interface. It is possible to set a temporary working schedule (for example, on holidays) and mark the closure of the office. You can fix these parameters once, and then not return to them to change them back".
"With RocketData, it became much easier for us to manage information about our locations in location-based services. With the help of its Care department, we actualized information in our listings, added missing ones and verified them. RocketData also helped us during the lockdown. When our stores were closed, RocketData added quick links to our online store to all Henderson listings. So, the customers could visit it directly from our listings until it was possible to come to offline stores.
In addition, RocketData helped us start working with reviews systematically. Thanks to the fact that RocketData has set up an integration with the Usedesk customer support service that we use, we no longer lose customer reviews and quickly respond to them, maintaining customer loyalty".
"Decathlon pays great attention to the relevance of information about the company in popular online services and work with reviews. We could not find a suitable solution for a long time until we found RocketData. Within a month, we have updated and added all the local listings as well as reached 90% of data synchronization".
Digital marketing manager at DECATHLON Russia
"RocketData has become a convenient tool for working with locations for us. We see how the number of calls and built routes from maps has increased since the platform was connected. Also, now we are confident in the relevance of the information of each of our sales offices. Now, it is easy to add a new one or "close" one of our points in location-based services".
Deputy Director, LLC "Capital MI"
"If you still don't manage the online reputation of your business, then it's time to start. We have already connected more than 20 projects in the restaurant sector. Top management is satisfied, you can always keep your finger on the pulse of your business reputation, the traffic is growing thanks to the work with location-based services. The platform is very convenient. We are glad that we found it".
MugleRest team, restaurant franchising
"Previously, we worked with store listings manually. It took a lot of time and effort, so we decided to connect RocketData. At the moment, we have 92% synchronization with all sites. This means that customers find the correct addresses and phone numbers of our stores in location-based services".
"RocketData's personal account is always open in my browser. The interface of the platform is convenient and allows us to see new reviews about the company in a few minutes, which means we can respond to them quickly! Our customers appreciate it. I recommend RocketData to those who choose effective and simple solutions".
Marketing Director at Papa John's
"After connecting RocketData, our employees began to spend less time keeping all locations up to date. Instead, we began to pay more attention to strategically important tasks. We are pleased that all the listings of our restaurants have now been updated and all the photos are correct. According to our observations, the guests began to search and find us faster".
Digital Marketing Director, Filippov – Daily Bread
"Together with RocketData, we discovered that our gas stations are not available on most popular maps and navigators. This is where potential clients are most often looking for us. RocketData added our gas stations to the maximum number of location-based services with up-to-date information and put things in order on those services where our listings have already been created".
Head of Marketing, Lukoil Belarus
"One of the goals when connecting RocketData is to work better with online reviews. Previously, it was difficult for us to track reviews of each office, we skipped many, which naturally influenced the bank's image.
With RocketData, we have solved this problem and monitor new customer reviews on a daily basis. Now, we have the opportunity to analyze reviews, draw conclusions and, on their basis, identify weaknesses in the work of some branches, improve them locally — and further comprehensively improve the service of our bank.
We also want to note the Customer Care Service — the specialists always respond quickly and fulfill all our requests".
Press Secretary, Dabrabyt Bank
"We have been using RockeData services for over a year now: we track reviews about our chain and work with them in a single interface. The service is convenient, especially when there are many branches and there is no way to constantly monitor all the sites — to respond to reviews, change the work schedule or phone number".
Internet Marketing Manager, Tanuki Restaurant Chain
"We have always kept our point of sale information up to date, but were focused only on Google as the main source of search traffic. With RocketData, we found out that 68% of the relevant sites did not have information about our company. When connected, RocketData massively added the missing listings of our stores. Today they are 145% more visible than before the platform was activated".
Project manager, «Techno Hedgehog»
"Almost every month we open new stores, so the addresses and working hours change. Therefore, the main task when connecting RocketData was the quick adding of up-to-date information. We also wanted to work with customer reviews and found it convenient to collect all the reviews in a single dashboard".
«Zalant», group of jewelry companies
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As part of the demo, you:
Get acquainted with the demo version of RocketData and you can test the platform's opportunities for your business.
Find out where users write reviews about your company and what is its average rating on the Internet.
Get a report on the current level of your company's online presence to assess how today it is represented in digital services.
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