" The two key goals when connecting RocketData were to timely update the open hours of our branches and respond to reviews. With the help of the RocketData platform, we managed to solve both of these issues. We took control of information about our branches on popular maps and location-based services and established a systematic work with reviews through the RocketData personal account.
From the point of view of working with reviews, Auto-replies to popular customer reviews help us a lot: once set up, and the result can immediately be assessed by the number of reviews with answers. Due to the Autoresponder service, the speed of processing reviews by our employees increased by an average of 3 times.
Also, thanks to RocketData, we analyze the level of service in our branches, monitor negative reviews and analyze demand. So, for example, if the cash settlement center experiences a constant demand for cash withdrawal services, then we additionally install there an ATM and based on the feedback, we decide where to place it — for example, not inside the branch, but nearby.
We see how, thanks to our reactions, customers change their opinion for the better and rate us higher. Therefore, we plan to continue working on the online reputation of our bank and test additional RocketData services."