The pandemic continues to make its own adjustments to shopping and consumer behavior. According to Deloitte, today 49% of customers
prefer a combination of offline and online shopping. Google notes
that customers are returning to offline stores, just like before the pandemic, but with new habits — maintaining social distance, wearing masks and taking all compulsory measures and safety attributes.
Taking into account new consumer behavior patterns, RocketData analyzed last year's clients' experience, which shows which marketing tools can help drive foot traffic to the local companies and also what is efficient during the holidays. So we are ready to share step-by-step instructions on how to properly use marketing tools to boost your online presence every day and also during the hot seasons.